A Vision/Mission Statement is what guides your company and allows it to reach its desired goals and objectives. This statement provides your company with a path to follow and helps the business define its purpose. This statement is more meaningful and should not be neglected, as a well-thought-out mission/vision statement highlights the company’s purpose, goals, and values.
The Vision/Mission Statement is usually established and agreed upon by top-level managers who expect its implementation by lower-level management and employees. Shorter, more precise, statements are produced across various departments.