Managing deal-related PR campaigns.
Some deals take off on their own merits. However, the majority benefit greatly from early, targeted public relations efforts that generate buzz in the right channels, stoking interest in the deal and spurring competition, all of which can increase deal valuation substantially.
SCAS has handled PR – an often neglected function – on numerous deals, managing the development of highly targeted, cost-effective efforts that move the needle on awareness and thus interest and valuation. With the appropriate PR effort, reaching the right audiences, SCAS helps clients be sure they’re not leaving money on the table.